Are You Building Momentum Through Consistency?

March 31, 2017

Business Building

It’s hard to believe that one third of 2017 is already over.

Going from winter to spring, real estate activity has picked up.
If your real estate business isn’t where you want it to be, it’s because you’re not doing the activities that you’ve done in the past. Probably not you, but I know there are agents out there who are saying “Woe is me!”…”The market is terrible!”…”Nobody is calling me!”
Well, it’s time to get rid of “the stinkin’ thinkin'”.
Only when you take charge and do what you’re supposed to do, will your business change.
It won’t happen overnight, but you’ve got to talk with people, call your past clients, knock on some FSBO doors, go to networking luncheons, go door to door, etc.
What will happen over time is you’ll build some momentum and as your momentum grows, you’ll become more confident in your abilities. Everyone needs confidence, because confidence can come and go based on your consistent work ethic. Look at professional golfers, for example. Most golfers, when they play well, appear to play really well for a few weeks at a time. They may not win, but they’re in the top 10 for several tournaments, then maybe they stop doing something that was working and now they can’t even make the cut to play on Saturday and Sunday.
No one is exempt from needing to consistently do the activities that help them achieve their level of success. Real estate agents are no different.
When you’re working with buyers, stay in touch with them more often to keep their interest level high. When you’re working with sellers, keep them updated on what’s happening in the market and see if they’ll improve the condition of their home just little more or adjust their price, so that can get an offer that much sooner.
If you stay in neutral gear and say the right listing will appear for your buyer or you hope an agent will show your listing today, you’re not doing anything to keep your momentum going.
Ask yourself, “If my competitors did the activities I did today in my business, would they have made a sale today?” If the answer is NO, then you’ve got some work to do. Just go do it!

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